时代之光,榜样力量!8月12日,由设计好物、智造联盟主办,腾讯家居丨贝壳战略媒体支持的“2023榜样力量年度品牌盛典暨榜样之光颁奖典礼”在佛山盛大启幕。
行业协会领导、行业内企业领导人、资深媒体、设计师等齐聚一堂,共同见证2023行业榜样力量的诞生。
The light of the times, the power of role models! On August 12th, the "2023 Role Model Power Annual Brand Ceremony and Role Model Light Award Ceremony" hosted by the Design Good Things and Intelligent Manufacturing Alliance and supported by Tencent Home and Shell Strategic Media opened grandly in Foshan.
▲GIANIA国内营销总监余志荣 接受采访
GIANIA意大利·嘉尼亚瓷砖,凭借2023【浮雕玉】极具前瞻性的产品创新研发理念,备受行业瞩目,在与众多品牌的角逐中脱颖而出,最终荣获“年度设计创新产品金奖”,可谓实至名归。
GIANIA was awarded the "Annual Design Innovation Product Gold Award".
此次获奖,不仅凸显了行业与广大消费者对GIANIA创新产品浮雕玉的高度认可,更进一步证明了GIANIA品牌影响力和产品创新力在业界的卓越地位。
This award not only reflects the high evaluation of relief jade by industry experts and consumers, but also highly recognizes and praises GIANIA's brand influence and product innovation.
01
年度设计创新产品金奖
行业首创 浮雕玉脂釉工艺
坚持创新,传递榜样力量!【浮雕玉】是GIANIA于2023主推的全新系列。GIANIA研发团队攻克技术难关,历经十个月的打磨,最终研发出行业首创,领先工艺浮雕玉脂釉。
【浮雕玉】观之,浮雕肌理;触之,如脂如玉。优选原料和独家配方,使得纹理下沉更深,形成细腻的浮雕效果。超厚釉层打造岁月包浆的质地,如同玉一般的温润手感,给用户带来触手可及的质感体验。
Persist in innovation and pass on the power of role models! GIANIA's new product [Embossed Jade], launched in 2023, breaks through industry technical barriers in craftsmanship and pioneered the leading process of embossed jade glaze.
Through the application of deep ink, the texture sinks deeper, forming a delicate relief effect. The ultra thick glaze layer creates a texture of time bound paste,
02
聚焦细分赛道
做引领质感砖的行业榜样
GIANIA自创立以来一直专注于深耕"质感砖"细分赛道,并高度重视创新研发投入,坚守长期主义的原则,追求卓越品质。
我们将极致五感作为产品研发的核心理念,运用最新高精尖技术不断研发、升级和迭代产品,在质感砖领域不断突破自我,塑造走在全球潮流前沿的先锋型产品。以榜样姿态,引领行业质感砖的发展!
Since its establishment, GIANIA has been deeply involved in the research of the "texture brick" subdivision track, attaches grd consumer pain points and redefine texture aesthetics.
Using the ultimate five senses as the underlying logic of product development, we continuously upgrade and iterate through the latest high-tech research and development, surpassing
03
开启质感进阶时代
品牌聚势赋能 焕新出发
乘势而上开新局,砥砺奋进谱新篇!2023年,GIANIA逆势发力,以前瞻性的品牌战略远见,围绕品牌视觉升级、产品价值升级、推广战略升级等板块全面开启品牌升级战!
将“质感”作为品牌核心关键词,以全新品牌形象布局未来,实现GIANIA品牌价值的不断攀升!
In 2023, GIANIA bucked the trend and launched brand work comprehensively around the areas of brand visual upgrading, product value upgrading, and promotion strategy upgrading.
Using "texture" as the core keyword of the brand, layout the future with a brand new image, and achieve the continuous rise of GIANIA brand value!
GIANIA全球运营总部 即将绽放!